Derived in Greek, the meaning describes something designed to be 'short-lived' (Greek epi about, around + hemera a day), but in todays world the word is used to describe mostly printed paper products or documents that are transient and intended for short term use and then discarded. -except by collectors.
As to collectors, ephemera refers practically to any printed material that is non-book and examples are limitless that date back centuries for as long as paper has been used. However, as color printing in the late 1800s and then developed further in the 1900s came into modern times, then did mass production and hired artists dramatically expand the use of wonderful graphics that attract many of the collectors today.
Newspapers • Match-covers & Matchbox Labels • Post & Greeting Cards • Magazines & Periodicals • Catalogs • Movie & Wall Posters • Road Maps • Music Sheets • Paper Menus • Food & Pharmacy Product Labels • Tin Can & Bottle Labels • Cigar & Fruit Box Labels • Retail Packaging • Wall Calendars • Trading Cards
Memorabilia are objects collected for their historical, cultural, or sentimental value, serving as mementos or souvenirs of a person, event, or era. They are valued for their connection to something significant and stir recollection.
Blending of the two words into "Ephemorabilia", therefore is appropriate for defining our shop of modern products which the images are derived from authentic vintage ephemera and intended for custom print on modern products that are then valued for the recollection we personally have to the memories they bring back.
